you’ve probably seen lots of videos on instagram about going faceless.

with a faceless business on social media, an entrepreneur can leverage various tactics to establish a strong online presence without revealing their personal identity.

there are plenty of “ready made” videos you can use online. you just have to find and use them in a way that connects with your desired audience.

by doing this you’ll have more time to prioritize customer service and engagement, respond promptly to inquiries and showcase the human side of your business without needing to be the face of it.

instagram followers love four things: to be entertained, to learn something, to be inspired, and to see aesthetic visuals. they’re not there to initially buy stuff. it’s these 4 hooks that make them want to buy. you just have to figure out how you want to share your brand’s story visually.

if you view our instagram feed, you’ll see that we’ve gone faceless. why, because i wanted girlandgoals to be centered around a vibe for all women not about what projects we do on a daily.

instead, projects and work is shown in our stories.

we provide many creative services and showing it all on one feed could also confuse our audience and come off as less appealing, visually. so, we mix our content together. sometimes it’s us out and about and sometimes we also use stock videos mixed in.

view our curated collection of aesthetic videos and faceless content to incorporate into your own feed.

styled stock photos and vids